Case Study : Advising Microsoft on a COVID-19 information crowdsourcing tool

We advised Microsoft on the launch of an information crowd-sourcing tool during the second wave of the COVID-19 pandemic in India. The tool crowdsourced health information and helpline numbers for oxygen, medicines, and hospital beds. Here, the challenge was providing accurate information while minimizing the risk of liability for the search engine. We developed solutions to ensure effective content moderation through a mix of automated and manual screening. We also provided actionable advice which could be easily implemented by the client’s cross-functional teams working at break-neck speed to address the urgent situation on-ground.

RELATED WRITING

Case Study : Mitigating risks for fantasy stocks games

Case Study : Designing skill-based fantasy sports platforms

Case Study : Unpacking the billion-dollar Indian gaming industry

Case Study : Launching India’s first remote sensing satellites

Case Study : Securing a coveted payment aggregator authorization

Case Study : Launching India’s first prepaid cards for teenagers

Case Study : Partnering with the UK Government to build capacity for AI in health-tech

The future of data flow from Europe to India

Case Study : Advising Microsoft on a COVID-19 information crowdsourcing tool

Reinstating banking access for the Indian crypto-industry

Challenge the status quo

Challenge
the status quo